Tagged: The Sunk Cost Fallacy

Loss Aversion

“In trying to make sense of this pessimism, Ridley, like Kahneman, sees a combination of cognitive biases and evolutionary psychology as the core of...

Cognitive Biases

The Sunk Cost Fallacy: Persisting on the past

You have a diverse portfolio. You have sold a great share of your portfolio with a considerable profit in the past financial year. Everything...